Outsourcing Sales
Outsourced sales organizations, otherwise known as Contract Sales Organizations or CSO's, have been an attractive alternative or addition to companies seeking a cost-effective route to launch a new product or enhance sales of an existing product. The decision to consider an outsourced salesforce solution can yield many benefits including the following:
Rapid channel access – By employing sales representatives with existing contacts and industry-specific knowledge, outsourced sales teams can quickly introduce or enhance a product with the target customer.
Reduced investment of time and personnel resources – Use of an outsourced sales team may be a more cost-effective alternative than a comparable in-house initiative; this also reduces the strain on the sales support staff.
Allows the team to maintain focus on core product line – A supplemental sales team can focus on an underserved product or product line, helping you to avoid dilution of the message for your core products.
Mitigation of HR and financial risk – Contracting with an outsourced sales organization helps avoid long-term personnel commitments which minimizes financial and HR risk.
Traditional sales force companies – which are commonly found in the pharmaceutical or life science sectors – work primarily on a fee-for-service model; "X" number of sales representatives are contracted to work for "Y" number of months for a set fee. Depending on what is negotiated, an additional performance incentive may be included, though this is usually a relatively smaller portion of the total fee. At the end of the contract, the outsourced sales team is terminated or absorbed back into the outsourced sales company to be reassigned to another project.
SalesForce4Hire offers a unique alternative to these traditional outsourced sales or CSO’s. Like a traditional contract sales organization, we can recruit, hire and train representatives with industry-specific knowledge and networks. Unlike a CSO, our compensation is primarily performance-based; the majority of our fees our based on our ability to grow sales of the targeted product(s). This reduces the initial investment of our customer. This also ensures that we have an alignment of interests. We don"t win until our customer wins. As an additional contrast to traditional CSO’s, at the end of the contract, usually 18-24 months, our sales teams are usually transferred to the customer, at the discretion of the customer. This model offers unparalleled flexibility, cost-savings and mitigation of HR risk to the customer.
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